Supporting people after sudden death including COVID-19

Road safety charity to run essential bereavement training for support professionals - 21/02/17


Road safety charity to run essential bereavement training for support professionals

Brake, the road safety charity, is encouraging all victim support professionals to sign up for its crucial, free-of-charge webinar on supporting people who have been bereaved in high profile cases.

This essential event will provide expert guidance on the support needs of individuals who have lost a loved one in a case that has attracted media attention, and will also offer insights into how professionals can best assist families to approach the media following a sudden death.

This webinar, titled ‘Bereavement under the spotlight - supporting people bereaved in high profile cases’, will be held on Tuesday 9 May 2017. Content covered during the event will include advice on how individuals can best deal with media attention and ‘public noise’, alongside a discussion of the pros and cons of engaging with the media, with input from expert academics and practitioners.

The webinar is being delivered by Sudden, a project coordinated by Brake. Following Brake’s extensive experience supporting families bereaved suddenly by road crashes, Sudden was founded as a project for sharing best practice in all types of sudden bereavement support among professionals. Sudden brings together academics, victim support professionals, and others to share and promote best practice.

Confirmed speakers at the event include Dr Sallyanne Duncan, senior lecturer at the University of Strathclyde. Sallyanne is a former journalist, who specialises in researching media reporting of sudden bereavement and trauma.

Alongside publishing numerous articles and book chapters on these areas, Sallyanne has also revised the National Union of Journalist’s professional guidelines on media reporting of mental health and suicide, and submitted evidence to the Leveson Inquiry, based on this research and its findings. 

This free of charge event is relevant to anyone working with people bereaved in high profile cases, and is particularly beneficial for any practitioners, counsellors or support workers who do not have experience in approaching the media. The event can be accessed from any location with an internet connection, and at the conclusion of the webinar there will also be an interactive question and answer session, providing professionals with the opportunity to engage in discussions with a field leader.

The webinar will be held from 2pm – 3.30pm on Tuesday 9 May 2017.

As the webinar will be hosted online, this event also offers a fantastic opportunity for discussion on international best practice.

Find out more.

Attendees can register for this webinar online, by calling +44 (0)1484 559909. The webinar is free of charge to attendees.

Jack Kushner, victim support events and marketing officer at Brake, said: “A sudden bereavement is always a traumatic experience for bereaved families, but when a death also attracts media attention, this can cause additional stress and trauma. It is vital that individuals whose grief is under the spotlight are offered full and correct guidance and support. This webinar provides an excellent opportunity for practitioners and support workers to develop their knowledge of best practice, and to engage in global discussions with a field leader. A sudden bereavement can have a shocking impact on people’s lives, and I would implore all victim support professionals to attend this vital, free of charge event.”


Notes for editors:

Brake is a national road safety charity, founded in 1995, that exists to stop the needless deaths and serious injuries that happen on roads every day, make streets and communities safer for everyone, and care for families bereaved and injured in road crashes. Brake promotes road safety awareness, safe and sustainable road use, and effective road safety policies. We do this through national campaignscommunity education, services for road safety professionals and employers, and by coordinating the UK's flagship road safety event every November, Road Safety Week. Brake is a national, government-funded provider of support to families and individuals devastated by road death and serious injury, including through a helpline and support packs.

Follow Brake on TwitterFacebook, or The Brake Blog.

Road crashes are not accidents; they are devastating and preventable events, not chance mishaps. Calling them accidents undermines work to make roads safer, and can cause insult to families whose lives have been torn apart by needless casualties.

Sudden is a project run by Brake that helps people who have been bereaved by any kind of sudden death. Sudden believes people bereaved by sudden death suffer terribly and have acute support needs. We also believe these people have a right to recover and lead a full and happy life again. Sudden provides emotional support and practical help to suddenly bereaved people to enable this recovery.

Sudden runs a free membership scheme for anyone caring for someone who has been suddenly bereaved, such as police family liaison officers, health professionals, or teachers. Sudden is a project developed by Brake, the road safety charity. Road crashes are one of the biggest causes of sudden death. Brake has extensive experience of providing support to families bereaved suddenly through its support services for families bereaved by road crashes. 

Follow the latest updates from Sudden on our LinkedIn Group and on Twitter.